Bill Bowerman and Phil Knight founded athletic company Nike in the 1960s-originally calling it Blue Ribbon Sports-after they met at the University of Oregon in Eugene. Bowerman developed the company’s distinctive waffle-soled running shoes by experimenting with liquid rubber poured into his wife’s waffle iron. In 1971, the company was re-named for Nike, the Greek goddess of victory.
TriviaBy American Profile on April 9, 2006
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